About

Hi there, I'm Fiona!

I'm the owner and sole worker behind Felfira Moon Designs! I'm a 30 something year old from Greater Manchester though as of late 2022 I live in Edinburgh, Scotland!! I work from my home which I share with my husband and 2 cats! I'm an animation graduate and ex-bookseller turned full time designer and shop runner.

So how did FMD come to be?

I quit my bookselling career back in 2018 to find something new and ideally get out of working retail. I had just gotten into collecting enamel pins and finding other artists and small business owners online. A couple months of planning later, I did my first Kickstarter which was what launched me into the world of making pins and other fun objects!

The name itself comes from my desire to have my initials (FM) be the initials for my business. So it wasn't just my name but it also had it's own name that was still related to me in some way. I knew right away I wanted the second word to be Moon. After a lot of thinking and wondering, I stumbled across an old blog of mine where I went by the name Felfira. Felfira is mash up of two personal characters I used to draw as a teen/20something year old and I hold them very close to my heart still. Their names were Fira and Felantha aka Fel. It was like a lightbulb went off. I felt like Felfira Moon wasn't quite complete so I added Designs and the rest as they say, is history!

Wait, what changed? Why aren't I making any new enamel pins?

I started FMD making almost exclusively enamel pins and have loved my time growing while designing and selling them. In 2020 I developed a reaction on one of my hands and it wasn't till I took a big break from my business in 2022 to prepare to move country that the reaction finally went away. Turns out I have developed a metal contact dermatitis on one of my hands which is triggered by me handling enamel pins. Going forward from 2024, FMD's focus will be moving away from enamel pins for a while, focusing instead on wooden/acrylic pins, magnets and charms along with more prints and stickers!

I hope you will continue to stick around as I grow and change alongside my little business

~Fiona